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The peak season and off season of skin care products are obviously divided between the peak season and off season from 2000 to 2018, because during this period, everyone's sales channels are relatively diversified, with various business models such as shopping malls and counters, beauty salons, e-commerce platforms opening online stores, micro-commerce sales, wholesale distribution and so on. Consumers' hoarding season is also biased towards large-scale holidays to covet product concessions, therefore, brand sellers and cosmetics production foundry factories are in the peak season during this period of time. Logistics, express delivery, packaging materials, raw materials and other supporting companies follow the cosmetics factory to "prosper" for several months. The busy time is about March, April, May, August, September, October, November and December, with four months of the year being the off season.

Since the end of 2018, Fast Track has created a live delivery mode. A Fast Track account and byte jump software can hang small yellow cars (product sales links) on several e-commerce platforms, breaking the previous conventional sales order. The typical live delivery team has a "Simba team" that has grabbed 40% of the market share (user traffic) and the sales price is lower than other channels, so it is a fatal blow to other sales channels, only need to buy fans to pull traffic to raise a live broadcast account, and then pour powder copy to each other many head live broadcast accounts, can pour a large number of brands and factories, so from 2019 to 2022, cosmetics/skin care products in the peak season and off season have been marketed, live anchor and which brand company or which processing factory, they are in the peak season every month, as for other brand companies and cosmetics processing plants become the off season.

It can be seen that if it is necessary to establish a sustainable development of the industrial chain, a good industry mechanism must be established, and the country must introduce corresponding countermeasures to deal with the phenomenon of vicious competition and market chaos in order to establish a virtuous market cycle system. Every business in the cosmetics industry has worked hard to obtain its own returns and labor results, and develop and promote the sustainable development prospects of the cosmetics industry.

Conclusion: With the development of cosmetics and skin care products to this day, factories supported by large customers are in peak season every day, and factories with only some unstable small customers placing orders are in off season every day. In addition to the impact of the epidemic situation in the past three years, many entity enterprises are suffering from losses. It is hoped that through the "Regulations on the Administration of Cosmetics Laws and Regulations" issued by the state in 2021, the order can be well rectified, cracking down on false propaganda, fake and shoddy products and disorderly prices in sales channels, the cosmetics industry is a very good industry from a macro perspective. The annual production volume and sales volume are in the increasing stage and are developing rapidly.

I believe that starting in January 2023, when the national epidemic control is liberalized and the international export door is opened, the cosmetics and skin care industry will flourish, and a glorious moment is coming, what do you think, old irons?